President of Ukraine Volodymyr Zelenskyy met with ambassadors of the United 24 fundraising platform - Ukrainian football star Andriy Shevchenko and American actor, screenwriter and producer Liev Schreiber.
They came to Ukraine to prepare new UNITED24 projects, in particular the launch of a youth program, the first participants of which will be the children of Andriy Shevchenko and Liev Schreiber.
At the meeting, the parties discussed the interim results of the platform's work and the collection of USD 170 million.
Volodymyr Zelenskyy noted that it is not only about the volume of charitable contributions, but also about the attention that the ambassadors draw to the topic of the war that Russia is waging in Ukraine. According to the President, the decrease in world attention to the events in our country is one of the main challenges today, as it affects the scale of international support, the pace of arms supply and the coverage of this topic in the media.
"That's why visits that attract international attention are very important for us," the Head of State emphasized.
During the meeting, the first sweatshirts from the Balenciaga fashion house were also presented. This is a model with Ukrainian symbols, 100% of the profit from the sale of which will be directed by UNITED24 to Rebuild Ukraine.
The guests also told the President about future projects of collaboration with global brands, which will be announced shortly.